A key component of the government’s public service reform agenda is engaging users and communities in the design, delivery and governance of services, and improving the capability and capacity of public servants.
The objective of reform is to raise standards of service, reduce inequalities and increase responsiveness to users. Key elements include establishing clear goals, national standards and accountability for performance, devolving decision-making to the frontline and empowering users, including through the exercise of choice. Verve’s consultants have many years of experience working with staff and the public, analysing and understanding their concerns, helping to manage complex cultural change, and improving communication between managers and staff, service providers and their stakeholders.
Crown Prosecution Service recruitment and induction
CPS is working to deliver justice for all in a prosecution service that is representative and inclusive. They approached Verve to produce recruitment and induction materials designed to communicate the type of organisation the CPS is becoming, to help it attract both legal and support staff from all community groups and, over time, to transform the employee profile of the service.
CPS former HR Director, Angela O’Connor said,
“Verve’s understanding and creative approach to communicating our changing culture is invaluable in attracting new and different people.”
Staff feedback in the Department of Work and Pensions
Making sure all staff received key messages on a regular basis within the largest ‘homeland’ government department was a challenge for senior managers with the Department of Work and Pensions. The department was keen to know how well staff in this very public-orientated service were being kept informed of key developments by team leaders and managers. Verve advised on and delivered a monitoring scheme that provided qualitative and quantitative feedback to the internal communications team on a fortnightly basis.